Marketing Communications Coordinator, Marketing and Communications Team
APPLY FOR THIS JOB: Send your resume, three references and salary expectations to martha.sotelo@rmhfw.org. Applications without salary expectations will not be considered.
About the Marketing and Communications Team
The Marketing and Communications Team is responsible for implementing marketing and communication initiatives that help RMHFW position itself in Fort Worth and the surrounding areas as a top-of-mind non-profit for potential guest families, volunteers, donors and Board members.
Role
The Marketing Communications Coordinator helps increase the understanding and support of RMHFW business strategies, goals, brand/programs awareness and key initiatives amongst the company’s various stakeholder groups.
- Devise multichannel campaigns to generate awareness and engagement as part of the broader Marketing Communications Team
- Develop and execute social media strategy across channels and actively manage the RMHFW’s reputation
- Implement content development plan for e-newsletters, social media, websites, emails, digital signage, SEO, blogs and other communications
- Ideate and pursue PR opportunities
- Serve as RMHFW marketing communications expert as needed with internal /external partners; special events; off-site speaking engagements; and RMHFW tours to visiting groups
- Coach and support Marketing Communications Team interns
- Measure, evaluate, and report on campaigns’ effectiveness
- Perform other related duties and projects as assigned
About You
- You have the desire to help RMHFW families and make a difference in our communities
- You have superior written and verbal communication skills and knowledge of the Associated Press Style Guide, public relations tactics, marketing concepts
- You have strong computer, design, photography, and video skills (i.e., Microsoft Office, Adobe Creative Suite, WordPress, Canva, DSLR camera)
- You enjoy scrolling through social media and thinking of ways you could improve reels/shorts/posts
- You have an eye for detail and the ability to meet multiple deadlines while working in a fast-paced, multi-tasking environment
- You show an ability to work independently or as a team player
- You are comfortable leading interns, large groups of volunteers, donors and other supporters
Education and Experience
- Knowledge of general business communications and management principles, including marketing, public relations, fundraising
- 2-4 years of relevant experience in a communications/marketing role; demonstrable work at internships may substitute for one year of experience
- Bachelor’s degree in Communications, Marketing, Journalism, English or related discipline required (radio/television/film degree)
- Experience in non-profit communications/marketing a plus
Work Environment
- Reports to Chief Communications Officer
- Work hours: 4o hours/week, M-F
- Normal office environment
- Limited travel
- Some evening or weekend hours may be required
Equal Employment Opportunity Statement
Ronald McDonald House of Fort Worth is proud to be an equal opportunity employer. Our goal is to be a diverse workforce that is representative, at all job levels, of the families we serve. We celebrate diversity and are committed to creating an inclusive environment for all employees. All employment is decided on the basis of qualifications, merit and business need.
